The world is changing—and with it, so are the demands for food products. More and more businesses and consumers are choosing frozen goods as an effective, safe, and high-quality solution—an essential part of the modern daily diet. It’s a response to the challenges of a global market where not only taste matters but also logistical convenience, waste minimization, and supply chain stability.
As one of Ukraine’s leading bakery producers, Khlibprom Concern has been manufacturing frozen bakery products for over 17 years. It was the first in Ukraine to study best European practices, test them, and integrate them into production. The first frozen goods by Khlibprom were launched back in 2008. Today, the Company offers unique products that preserve the rich flavor of fresh-baked goods, including breads, baguettes, hot dog buns, ciabattas, laminated pastries, muffins, croissants, and more.
These products retain their excellence throughout the entire supply chain—from production to consumption—and comply with international food safety and quality standards, meeting the expectations of even the most demanding customers.
Technological Advantage: Shock Freezing Preserves Quality
Khlibprom products undergo a rapid shock freezing process that allows:
- Preservation of structure, taste, aroma, and nutritional value without preservatives
- Suspension of microbial activity, ensuring maximum food safety
- Minimal loss of quality during transportation and storage
This approach achieves the optimal balance between shelf life and sensory qualities.
Bread and other baked goods frozen using rapid or shock methods can stay fresh for up to 6 months or longer. Most importantly, they retain the nutritional benefits present in the original products.
FROZEN BREAD — Harmful or Beneficial?
Frozen bread isn’t just a way to keep it fresh for up to six months and more — it can actually make it healthier. Studies have shown that freezing and reheating causes some starches to convert into resistant starch, which:
✅ Has a lower glycemic index—blood sugar levels rise more slowly, and satiety lasts longer
✅ Improves digestion—acts like prebiotic fiber, supporting gut microbiota
✅ Maintains flavor—remains aromatic and crispy after proper reheating
We use shock freezing technology to preserve the taste and texture of hot dog buns, ciabattas, bread and confectionary products—so you just need to defrost or toast them to enjoy fresh, delicious, and wholesome bread anytime! Many of our breads are ready-to-bake products that require only 5–7 minutes of finishing in the oven — delivering freshly baked, fragrant bread with a crispy crust and tender crumb.
Flexibility and Efficiency for HoReCa and Retail
Frozen products by Khlibprom Concern are seamlessly integrated into the business models of modern restaurants, bakeries, shops and cafe:
• Respond quickly to changing demand—bake exactly what you need
• Reduce costs for staff, equipment, and logistics
• Increase operational efficiency through simplified inventory and planning
Smart Consumption: Maximum Benefit, Minimal Waste
Frozen goods require no preservatives—their quality is maintained through physical processes. This reduces food waste since the product is prepared only when needed. It also minimizes the risk of overproduction or shortages, which is crucial for retail and HoReCa sectors.
Khlibprom’s frozen line is easily scalable—ideal for home baking, local cafés, or national chains.
Fresh Product — Anytime
Thanks to a well-designed thawing and baking cycle, products from Khlibprom maintain the appearance, texture, and aroma of freshly baked goods. For retail and HoReCa, this ensures a consistently high level of service, even during peak hours.
Relevance for the European Market
Today’s consumer wants high-quality, natural products that are quick and easy to prepare, offering great value for money. Frozen baked goods meet these needs perfectly. They not only satisfy the growing demand for quality semi-finished products, but also help preserve national baking traditions in a modern format.
Frozen bakery and confectionery products by PJSC Khlibprom Concern represent an innovative strategy that meets modern demands. They offer flexibility, eco-friendliness, and cost-efficiency, all while maintaining the highest quality standards.
